Courses
First year
14 coursesMarketing management and marketing planning
General management and Principles of accounting
New Challenges in media and communication
Semiotics and strategic brand management
Data communication and society with tool for social research and data analysis
Psychology of digital media
Designing brand ecosystems
Soft skill
Content Marketing Podcasts
Pitching and presentation
Smart Goals Project 1
Content Editor Training
Workshop: Self branding and job positioning
English for business
Second year
11 coursesCorporate communication
Business to business marketing and communication (with project)
Artificial Intelligence in Communication, Culture and Media
Languages and Creativity in Media with brand entertainment
Communication Law Workshop
Accounting and fundraising in the arts
Digital in the arts
Social networks theory and analysis for the cultural sector
Workshop thesis and dissertation
Stage
Dissertation